Your ads,checked every week.
Every Monday the agent sets out where the budget went: search terms that cost money without an order, ads on sold-out products, products rejected in the feed. If an agency runs your campaigns, you can follow along. If you run them yourself, there's a proposal waiting.
How a week goes in #ads.
The overview on Monday, then the proposals. What you approve often can later go through without that step.
- Monday: cost per order per campaign, next to the limit you set.
- Search terms without orders and ads on sold-out products are ready as a proposal.
- If an agency runs the campaigns, their work is in the same overview.
The rest of the shop uses what happens in #ads.
And the other way round: here the agent uses what the other projects know.
- What is sold out comes out of the ads until it is back in stock.
- The budget goes first to products that sell and have margin.
- If a keyword already ranks at the top of Google, the agent proposes bidding less on it.
- Cost per order sits next to revenue every morning.
What you see from it.
Because everything is connected, the numbers from #ads sit next to those from the rest of the shop.
More about Analytics- Cost per order
- €6.10yesterday, from Google Ads and the shop
- Share of revenue
- 11%of what came in this month
- ROAS
- 4.2all campaigns, this month
Instructions to start with.
These are the jobs that come back every week at your place. The instruction for them is already written.
- find the search terms that cost money and bring in no orders. Put the list in and wait for my approval before you pause anything.
- which products were rejected and why? Fix what you can fix in and tell me about the rest.
- pause ads for products that have zero stock in , and switch them back on once they are back in stock.
- compare cost per order this month with last month, per campaign, and put it in .
- which products are disapproved, and why? Prepare the fix for each in .
Where the agent works
You connect them once. From then on the agent uses them in every project you allow.
Running on Magento or a custom platform? We connect those through the API. See all integrations
Questions about ads
Start with last month's search terms.
We will go through it together in half an hour: what the agent does with it, and what stays on your plate.